Content Ideas for Your Senior Site When it comes to having a well-optimized website, there is really only one thing to remember: content […]
Which is Better for your Community: Organic SEO or PPC
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Which is Better for Your Community: Organic SEO or PPC? Allocating your digital marketing budget can be difficult if you’re not sure which […]
A Complete Guide to Google My Business Have you searched for your community lately on Google? If so, what did you see? If […]
The Power of Reviews: 4 Ways They Impact Your Community
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The Power of Reviews: 4 Ways They Impact Your Community Your online reputation has a lasting impact on people who are searching for […]
How to Respond to Negative or Fake Online Reviews
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How to Respond to Negative or Fake Online Reviews Many communities work hard to build their reputation through honesty, and they are thrilled […]
Local vs. Branded Search: Where Does Your Community Stand?
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If you’ve noticed a dip in occupancy rates lately, you might want to take a look at your Search Engine Optimization (SEO) rankings […]
The Basics of a Lead Generating Website There are certain components that your website should have in order to keep users attention and […]
Expanding Your Concept of Content When someone searches for your community or for the services you provide, what do they see when they […]
The senior housing space experienced a very interesting year in 2018. On one hand, occupancy fell to an eight-year low and labor expenses […]
How to Market to Generation X: The Forgotten Generation
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In a time when many Generation Xers (Americans born between 1965-1981) are becoming the family caregiver to their baby boomer or silent generation […]
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